FUNDRAISING ADVISORY · SEED +

Close your round faster,
on better terms,
from best investors.

Rounday is the strategic fundraising layer behind ambitious Seed + founders — sharper narrative, the right investors at the right time, and a process that actually closes.

Seed +
fundraising focus
US | UK | EU
startup ecosystem
Founder-first
hands-on support
1–2
companies at a time

FUNDS
WE WORK
WITH

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01 — The problem

Fundraising is broken for most founders. It doesn't have to be broken for you.

Great companies lose great rounds every week — not because the business is weak, but because the process is improvised.

Pitching everyone

Founders blast 80 investors, burn signal, and lose 4 months of runway with nothing to show.

Vague narrative

A deck that lists features instead of building an inevitable story. Partners scroll. Partners pass.

Wrong rooms

Meetings with funds that don't write at your stage, sector, or geography. Polite no's on repeat.

No process

No timeline, no tension, no parallel tracks. The round drifts. Terms drift with it.

02 — The solution

A fundraising operation that runs like the rest of your company.

01
Diagnose

Two weeks. We pressure-test the story, the metrics, the round shape. You see exactly what an investor will see.

02
Sharpen

Narrative, deck, data room. One coherent thesis — built to survive partner meetings, not just first calls.

03
Run the round

Curated target list, warm intros, parallel tracks, weekly cadence. A real process with deadlines that mean something.

04
Close

Term sheet strategy, competitive tension, allocation calls. We sit on your side until the wire hits.

03 — The rhythm

Monday, Tuesday, Rounday.

Fundraising stops being a six-month fog. It becomes a weekly operating cadence — momentum, accountability, and a closed round on a date you can actually plan around.

Day 1
Mon
Pipeline review

Status on every conversation. Heat scored. Next move decided.

Day 2
Tue
Intros & outreach

New partners briefed and unlocked. No cold spray.

Day 3
Wed
Partner meetings

Prep, dry-runs, room-by-room strategy. You walk in ready.

Day 4
Thu
Follow-ups

Memos, data, references. Friction removed before it stalls.

Day 5
Fri
Decision day

Term sheets pushed. Competitive tension engineered.

Friday +1
Rounday
Round closes here

A structured rhythm — not chaos, not vibes.

04 — Services

Five disciplines. One outcome — a round that closes on your terms.

Engagements run end-to-end or modular. We plug in where the round needs sharpening — and own the part we touch.

01
Fundraising strategy
Round architecture, timing, sizing, valuation strategy and signaling — built around your business, not a template.
02
Investor targeting & intros
A curated, ranked target list. Warm intros to partners who actually write at your stage and thesis.
03
Pitch deck optimization
A deck partners read to the end. Sharpened story, defensible numbers, zero filler.
04
Narrative & positioning
The one sentence that makes the round inevitable — and the proof points that back it.
05
Deal support
Term sheet review, process management, competitive tension, close. We sit on your side of the table.
05 — Founder

Built by a salesperson who moved to the founder side.

Ihor Holovachenko — Founder of Rounday, fundraising advisor for Seed+ startups
Gary Night
Founder, Rounday

Before Rounday, I spent 10+ years in sales, including 6+ years selling B2B technology and SaaS across the US, UK and Europe.

I’ve built outbound systems, managed complex sales cycles and worked on deals ranging from €200 to $250K - with more than $3M in cumulative sales for the whole career.

But what has always interested me most is what comes before scale: new ideas, ambitious founders and the companies being built around them.

I’m genuinely passionate about startups, technology and investment. I enjoy discovering new business models, understanding why a product could matter, challenging the assumptions behind it and meeting the people ambitious enough to build something from scratch.

Fundraising sits exactly at the intersection of those interests and my sales experience.

A successful round has more in common with enterprise sales than most founders realize: the right targets, a sharp narrative, disciplined outreach, multiple conversations moving in parallel, consistent follow-ups and enough momentum to create leverage.

Rounday applies that operating discipline to fundraising.

I work directly with founders on investor mapping, positioning, outreach, pipeline management and investor conversations - bringing structure to the process while the founder remains the person investors ultimately back.

10+ years
sales experience
$3M+
cumulative sales
US · UK · EU
markets
Ready when you are

Your next round starts with a conversation.

Tell us about the company, the round, the timeline. If we're the right fit, we'll show you exactly how we'd run it.

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